Optimizing your clinical program outcomes: creating an evidence -based value proposition for commercial success
Panel discussion summary

This session delves into methods to improve study outcomes by combining scientific rigor with a commercially driven mindset, ensuring that clinical development meets the expectations of payers, health technology assessment requirements, and considerations of real-world evidence (RWE).
Furthermore, we will address the crucial function of real-world data (RWD), real-world evidence in enhancing clinical trial results, supporting market surveillance, long-term value for payers.

Date, time and room information

May 5, 14:30 - 15:15, room MCH Lounge

Moderation
Name Position Institution
Laura Vidal Boixader Vice President, Therapeutic Strategy Leader Fortrea
Panelists
Name Position Institution
John Doyle Chief Scientific Officer Fortrea
Juliane Bernholz CEO AM-Pharma
Adrian Cassidy GMA Evidence Generation Head Novartis AG
FORTREA

Fortrea (Nasdaq: FTRE): a leading global provider of clinical development solutions. We partner with emerging and large biopharmaceutical, medical device and diagnostic companies to drive healthcare innovation that accelerates life changing therapies to patients in need. Fortrea provides phase I-IV clinical trials, clinical pharmacology, technology enabled trial solutions and post-approval services.